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04 February, 2016

Developer stories: Mobile Development Runs Deep
byJeff HadfieldinBusiness

At VisionMobile, we believe in the people behind the numbers. While it’s important to understand numbers, trends and segments, it’s equally important to understand the people who buy our products and services. This developer profile is one in a series designed to help us get to know some of the people behind the statistics.

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enterprise apps

12 March, 2015

How to Make More Money with Enterprise Apps

According to our latest developer research, 20% of mobile app developers primarily target enterprises. This decision produces a significant boost to their revenues, with 43% making more than $10K per month versus 19% of those who target consumers above the same revenue level. Similarly at the $100K+ per month revenue level we have 18% of developers who target enterprises versus just 7% of those who target consumers. Aside from selling to businesses, government or non-profit organisations rather than consumers, what are these developers doing differently?

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25 February, 2015

21 tools behind the success of King and Halfbrick Studios

King and Halfbrick Studios are some of the most successful mobile game developers. Their best-selling games, i.e. Candy Crash Saga (King) and Fruit Ninja (Halfbrick), rate in the 100M – 500M download tier on Google Play and rank among the Top 100 on iTunes. Did you ever wonder which tools they use and how they compare? Do they use the same SDKs available to the rest of us mortal developers and what can we learn from their tooling choices?

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app business

09 February, 2015

Developer corner: Lessons from a one-man app business

For the last two and a half years I’ve been building and selling apps directly on the iOS App Store, however only in 2014 I committed to some substantial effort on this. I’d like to share some numbers about my experience last year and draw some insights about what things went well and which ones didn’t.

Hopefully this analysis will be useful to others and will give me some insight about where to focus in 2015 to grow my app revenue.

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02 December, 2014

Are Freemium Apps Killing Game Developers?

The rise of freemium games has been ferociously quick and it continues to accelerate at an incredible pace. It’s estimated that adults now spend, on average, 5 hours and 46 minutes online and on their mobile devices. Time spent online has now surpassed time spend watching TV.

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17 November, 2014

How to make money with apps

A major theme in our State of the Developer Nation reports is an increasingly gloomy picture of typical developer revenues. The vast majority of developers make very little money from their apps. However, there are a lot of developers out there and a decent fraction of them make a good living, some are building thriving businesses on the app stores and a few at the top are even creating multi-billion dollar companies. So, what’s different about the developers that are succeeding financially versus those that are living in app poverty?

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03 September, 2014

Is the Indie App Opportunity Gone?

The app stores created an opportunity for any developer to build their own products and reach a global audience with them. For some developers this offered the promise of an independent app business, giving them creative control of their work and hopefully a comfortable income. Recently there have been lots of posts (great summary list inside) from current and former independent app developers about the state of the market and how much harder it is to earn a living from your own apps.

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07 April, 2014

Emerging developer opportunities in Enterprise & Productivity apps

Andreas Pappas shares our latest findings, from our Business & Productivity Apps report which takes a look at developer opportunities created by emerging trends in enterprise mobility (such as bring-your-own policies and mobile SaaS) and professional and vertical app markets (e.g. healthcare apps). This market was worth $28 billion in 2013 and is set to grow to $58 billion by 2016.

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03 April, 2014

A guide to building your app business

So you want to start a business developing apps? Or maybe you have an app business but want some advice on how to grow or improve it? Simply building an app and publishing it on app store as a paid download is extremely likely to result in disappointment.

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pyramid of scarcities

21 January, 2014

Mobile Gaming And The Pyramid Of Scarcities

According to Distimo’s latest report, apps with “freemium” business models, i.e. free apps monetized by in-app purchases (IAP), have dominated revenue charts in 2013. This spurred me to take a deeper look at the “economics of free” and explore new opportunities for innovation in these business models. The Economics of Free Let’s begin by taking […]

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