A variety of mobile devices have flooded the Web in the past years. To no one’s surprise, Google announced that starting April 21st, they’ll expand the use of mobile-friendliness as a ranking signal, in fact penalizing all sites that don’t have a mobile strategy – dubbed “Mobilegeddon” in the recent press.

The term “web app” has been around for the past years – we’ve all heard it and used it more times than we care to remember. Yet there remains a debate on where “web sites” end, and “web apps” begin. Ciprian Borodescu, CEO and Co-founder of Webcrumbz, presents the opinions of several prominent figures in the web technology domain and discusses the ‘app-ification’ of the web.