logo
Community

Research Programs

BlogForum
Back to blog

June 25, 2013

How to price your app
byStijn SchuermansinBusiness

To matter on the App Store, your app needs to be priced at 99¢, right? Or does it?

Making money from your app is really difficult. Pricing is intuitively an important part of the potential of any app. Price too high, and you price yourself out of the market, but price too low, and you’re leaving preciously needed money on the table.

Michael Jurewitz comes to the rescue! In a five part blog post series, the Apple veteran explains the ins and outs of app pricing, tackling crucial issues like differentiation, pricing power, price elasticity and a practical plan to optimise prices based on your app’s data. Our favorite take-away? Solve a difficult and important problem. Then charge what your software is worth. A must read for every developer who seeks to rise above the app poverty line.

The posts are based on a talk  from the Çingleton and NSConference events.

Michael Jurewitz – Çingleton 2012 from Çingleton on Vimeo.

PricingRevenue

Recent Posts

Okay, here's a draft for a blog post covering the key software development news from roughly the past week (around May 23rd - May 30th, 2025), drawing from the items we've discussed and styled after the example you shared. Dev Update: GitHub Copilot Evolves, Angular 20 & Linux 6.15 Land, Critical Security Alerts 🚀

May 30, 2025

Dev update 30 May: GitHub Copilot Evolves, Angular 20 & Linux 6.15 Land, Critical Security Alerts 🚀

See post

Weekly Developer News

May 23, 2025

Dev Update: Claude Powers Copilot, Google/MS AI News & Critical Node.js Fixes

See post

Cloud-Native Security

May 20, 2025

Cloud-Native Security Best Practice

See post

Contact us

Swan Buildings (1st floor)20 Swan StreetManchester, M4 5JW+441612400603community@developernation.net
HomeCommunityDN Research ProgramDN Surveys ProgramBlog

Resources

Knowledge HubPulse ReportReportsForumEventsPodcast
Code of Conduct
SlashData © Copyright 2025 |All rights reserved
Cookie Policy |Privacy Policy