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31 January, 2013

Multi-Platform Developers Are Better Off
byMark WilcoxinBusiness

74% of developers use two or more platforms concurrently. At the same time, developer platform choices are now narrowing. On average mobile developers use 2.6 mobile platforms in our latest research, compared to 2.7 in 2012 and 3.2 in our 2011
research. The Android-iOS duopoly in smartphone sales is gradually creating a concentration of developers around these two platforms: 80% of respondents in our sample develop for Android, iOS or both, making them the baseline in any platform mix. Developers that do not develop for one of these two platforms generate, on average, half the revenue of those developers that do, leaving little doubt as to the concentration of power within these two major ecosystems.

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22 January, 2013

Windows Phone: buy it and they will come

Our new Developer Economics survey shows that developer interest in Windows Phone remains high but slightly subdued as a result of poor handset sales. The 55% intentshare from the last survey has not resulted in a single percentage point increase in mindshare (still at 21%). Windows Phone is facing a bootstrapping problem as Microsoft’s huge investment in Windows Phone has yet to pay off. Adoption by developers is not the main issue, as highlighted by the high levels of developer interest in Windows Phone: developers seem to be on standby, waiting for the market signals that justify an investment on the platform.

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developer platforms

22 January, 2013

Our 2012 Platform Shootout and Implications for 2013

Ahead of the release of our latest Developer Economics report, we look back at some important results from our last survey. In our 2012 Developer Economics report we included a developer sentiment barometer for the various mobile platforms. As we move into 2013 several new platforms are on their way but all of them look very similar to existing platforms from a developer perspective. We can use this existing data to predict how developers will perceive the new platforms.

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11 January, 2013

How Much Time Could You Save With Backend-as-a-Service?

Backend-as-a-Service (Baas) provider Kinvey published an interesting infographic on the average time taken to build an iOS or Android app (with a backend service) this week. The data comes from a survey of 100 developers with their estimates averaged. For apps with relatively complex backend requirements as featured in the survey, our simple analysis suggests developers could save 45% of the effort required to ship a Minimum Viable Product by using a BaaS.

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28 December, 2012

From Mobile to TV: The companion screens opportunity and the role of apps

The latest trend in app development is targeting companion screens, as a way to bridge a multi-screen experience. Guest author Peggy Allbright investigates the future of app development on companion screens -and TV apps in particular – and discusses how TV advertising has found a whole new screen to engage users on.

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App Store monetisation

28 December, 2012

The yellow brick road of app store monetisation

Apple and Google dominate the app store game – but only in terms of size. Senior Analyst Andreas Pappas discusses the key success factors for app stores, why Google is lagging behind and how Amazon fits in the whole picture.

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Mobile Platform wards

28 December, 2012

Mobile Platform Wars: Winners & Losers in 2012

The game of ecosystems is in full bloom, with each player attempting to draw as many developers as possible around their platform. As we finally see some signs of consolidation, VisionMobile Senior Analyst Andreas Pappas, talks about the rules of engagement and identifies the winners and losers in this game of ecosystems in 2012.

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Appsfire Infographic

21 December, 2012

Appsfire Infographic illustrates once more difficulty to get to the top

Appsfire Infographic shared figures for the iOS App Store in 2012. The growth in the amount of apps, while still high, seems to be slowing. This might indicate that the market is maturing. Only 1 in 10 apps gets any reasonable traction at all. Only 1 in 1000 manages to get to the top 10 of […]

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CPTs components

20 December, 2012

Cross-Platform Tools – Functionality and Trade-offs

Cross-platform tools (CPTs) are a class of developer tool that aim to enable a single implementation of application functionality to run across multiple platforms. If that definition seems very broad it’s because the category covers a wide range of use cases, technology approaches and forms of app deployment. In our analysis of this sector from February 2012 we identified over 100 tools across three forms of app deployment (native vs. web vs. hybrid) and five different technology approaches

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development tool

20 December, 2012

How to select a cross platform development tool

With the wide selection of cross-platform development tool (CPTs) available in the market, how should a developer select a development tool? The exact selection criteria will vary depending on the project and the individual developers involved. However, it’s valuable to look at the criteria other developers have used to select development tool and, even more […]

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